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etracker

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etracker is a web analytics provider from Hamburg, Germany, active since 2000. In December 2025 it became part of JustRelate Group, a Berlin software company, and continues to be sold as a stand-alone product. The provider describes etracker analytics as measurement without cookies and without consent, and it describes the service as made and hosted in the EU.

Features

  • Dashboard, onsite analysis and campaign attribution along the customer journey
  • Store analysis for online shops, from product lists to orders
  • UX analysis with scrollmap and form analysis
  • Server-side conversion upload to Google, Meta, TikTok and Microsoft Ads
  • Optional tracking via the site's own domain, plus a tag manager and consent manager as separate modules

Pricing and limits

Prices depend on monthly hits. According to the price list, the Basic edition starts at 10.80 euros per month for 25,000 hits, excluding VAT, with a 12-month minimum term and a 30-day test. Pro and Enterprise add shop reports, UX analysis and a reporting API.

etracker is a hosted service and not open source, and no self-hosted version is advertised. Whether a site needs a consent banner still depends on its configuration and legal assessment, regardless of the provider's claims.