Helly Hansen

🇳🇴 Norway

Helly Hansen is a renowned brand specializing in high-performance outdoor clothing and gear, particularly designed for sailors, skiers, and outdoor enthusiasts. Founded in Norway in 1877, the company’s rich heritage is embedded in its commitment to innovation and quality, making it a trusted choice for adventurers looking to tackle the elements.

History and Heritage

With over 140 years of experience, Helly Hansen has a storied history that began with the development of waterproof clothing using flax linen treated with linseed oil. The brand has since evolved, continuing to push the boundaries of fabric technology and functionality, while staying true to its Scandinavian roots. Helly Hansen’s longstanding association with professional athletes and outdoor enthusiasts has allowed it to refine its products based on real-world testing and feedback.

Product Range

Helly Hansen offers a comprehensive range of products that includes jackets, trousers, base layers, and accessories for skiing, sailing, and hiking. Their designs are characterized by contemporary aesthetics combined with advanced technical features such as waterproofing, breathability, and thermal insulation. The brand is known for its iconic Helly Tech technology, which provides superior protection against water and wind while maintaining comfort during physical activities.

Commitment to Sustainability

As part of its mission to promote a sustainable future, Helly Hansen is dedicated to reducing its environmental footprint. The company actively seeks to incorporate eco-friendly materials and processes in its production practices, such as recycled fabrics and responsible sourcing of raw materials. This commitment not only enhances product durability but also resonates with consumers who prioritize sustainability in their purchasing decisions.

Global Presence

While Helly Hansen has its roots in Norway, it has established a global presence with products sold in over 40 countries. The brand has developed a loyal following among outdoor enthusiasts and professionals alike. This international reach allows Helly Hansen to engage with a diverse audience, gathering insights and inspiration from a wide range of outdoor cultures.

Innovation and Technology

Helly Hansen is renowned for its innovative approach to outdoor clothing, regularly enhancing its product lines with cutting-edge technology. This includes advanced insulation materials, water-repellent treatments, and integrated safety features. The brand's commitment to research and development ensures that it remains at the forefront of the outdoor apparel industry, continually delivering products that meet the evolving needs of outdoor adventurers.

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