Acne Studios
Sweden
EU
Acne Studios is a Swedish fashion house based in Stockholm. It grew out of the creative collective ACNE, founded in 1996, and became known in 1997 when co-founder Jonny Johansson made 100...
European Alternatives to Levi's
ARMEDANGELS
Germany
EU
ARMEDANGELS is a German fashion brand that champions sustainability and ethical production. Established in 2007, the company focuses on creating stylish, eco-friendly clothing that does not compromise on quality or design. With...
G-Star RAW
Netherlands
EU
Non-European Parent Company
G-Star RAW is a Dutch denim brand founded in 1989 in Amsterdam by Jos van Tilburg and still headquartered there. It built its name on raw denim, meaning unwashed and untreated jeans,...
H&M
Sweden
EU
H&M, or Hennes & Mauritz, is a global fashion retailer known for offering a diverse range of clothing, accessories, and footwear for men, women, and children. The brand is synonymous with trendy,...
MUSTANG Jeans
Germany
EU
Founded by Luise Hermann in Künzelsau in 1932, MUSTANG is a German denim and casualwear brand. It began as a workwear factory. In 1948, Albert Sefranek started making jeans after trading for...
Reserved
Poland
EU
Reserved is a prominent European fashion brand that offers a wide range of clothing and accessories for men, women, and children. Established in Poland, Reserved is part of the LPP S.A. group,...
Salsa Jeans
Portugal
EU
Salsa Jeans is a Portuguese denim and clothing brand created in 1994. It introduced its first Elegante jeans that year and opened its first store at NorteShopping in Porto in 1998. The...
Zara
Spain
EU
Zara is a globally recognized fashion retailer known for its trendy and affordable clothing, footwear, and accessories. The brand is celebrated for its ability to quickly bring the latest fashion trends from...
Did we miss one? Feel free to submit a suggestion!
Submit SuggestionLevi Strauss & Co. is an American clothing company headquartered in San Francisco. It was founded there in 1853, and in 1873 Levi Strauss and Jacob Davis received a US patent for riveted work pants, the origin of the blue jean. The company has been listed on the New York stock exchange since 2019 under the ticker LEVI, and the 501 is its best-known model.
European alternatives to Levi's
Jeans are made by many European brands. MUSTANG Jeans from Germany, Salsa Jeans from Portugal and G-Star RAW from the Netherlands are focused on denim. ARMEDANGELS from Germany and Acne Studios from Sweden offer denim within wider collections, as do the fashion chains H&M, Zara and Reserved.
What differs
- G-Star RAW: The Dutch brand is shown with a note, because a US company holds a majority since 2023.
- Fit: Levi's is known for its fixed numbered fits such as the 501. Most European brands name fits differently, so trying a pair on matters.
- Price: The fashion chains are cheaper, the design labels more expensive than a standard pair of Levi's.