Contentsquare

Contentsquare is a French software company, founded in Paris in 2012, that sells digital experience analytics. It acquired the Maltese tool Hotjar in 2021, and since 1 July 2025 Hotjar is part of the Contentsquare Group. Hotjar's heatmaps, recordings and surveys are now offered inside Contentsquare, and new Hotjar sign-ups are directed to it.

Features

• Experience analytics with heatmaps and session replay to see where visitors click, scroll and get stuck
• Voice of customer tools: feedback widgets, surveys and usability testing
• Analysis of websites and mobile apps, aimed at product, marketing and UX teams
• Plans named Free, Growth, Pro and Enterprise; the current prices are on the provider's site

Good to know

Contentsquare shows how people behave on a page rather than only counting visits, so it complements a traffic tool such as Plausible Analytics instead of replacing it. Because the tool records individual visits, consent and privacy policy need a closer look before use. It is a large commercial platform with several well-known investors, and no single investor is reported to hold a majority.